Shijō Nōryō

The Piece
Heavyweight cream hoodie with an oversized fit. Yoshitoshi’s summer scene fills the back, while a restrained Killin’ Luxury™ detail sits at the chest.

The Artwork
The back print is based on Shijō Nōryō (四條納涼), usually translated as Cooling off at Shijō, by Tsukioka Yoshitoshi. Published in December 1885, it is print no. 10 from One Hundred Aspects of the Moon. A young woman sits over Kyoto’s Kamo River and lowers one foot into the water beneath the full moon.

The Story
During the summer, the Shijō riverbank became a place to escape Kyoto’s heat, with temporary platforms, teahouses and restaurants extending beside the Kamo River. Yoshitoshi reduces that seasonal custom to a single intimate gesture: cooling one foot in the water at the end of a hot day.

The Artist
Tsukioka Yoshitoshi (1839–1892) worked from the final years of the Tokugawa shogunate into the Meiji era. One Hundred Aspects of the Moon, published between 1885 and 1892, became one of his defining late series, moving between history, literature, myth and scenes of everyday life.

The PHAVOS™ Interpretation
Shijō Nōryō keeps Yoshitoshi’s quiet human moment readable. PHAVOS™ intervenes mainly in the open field around the figure, folding the background into the brand’s graphic language without overwhelming the original scene.

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